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Barter with Christine

Tuesday 4:30

Interview With Barter Legend Bill Meacham Part 1 Download

00:27 Download September 1st, 2021

Christine Radovich is joined by Bill Meacham, 30+ year barter executive,  Owner/CEO of The Barter Authority and author of “Smarter Companies Barter“.

BILL MEACHAM moved to Virginia in 1978, from North Carolina. Originally in the restaurant business, Bill became fascinated with the notion of professional bartering and quickly shifted careers in January 1983. Being enthralled with the concept of paying off debt with products and services, Bill spent endless hours communicating and educating Richmond business owners of the benefits of “barter”.

He worked his way up to “partner” in the Richmond-based BancMarc and eventually bought that partner out in 2004. Four years later in 2008, he acquired The Barter Authority, in Virginia Beach and; thus, spread his local trade exchange into more opportunities and advantages for all participating trade members.

Today, Bill continues to pioneer the professional trade exchange concept and has written a book titled “Smarter Companies Barter”.

Description of “Smarter Companies Barter” via Amazon:

Bill Meacham, barter executive for 30 years explains the nuts and bolts of maximizing your relationship with a professional trade exchange. Mr. Meacham provides a thorough introduction to a powerful, centuries-old concept that is making an increasingly significant impact in this time of cash conservation. This book is for business owners looking for ways to lower operating costs, gain more customers, and move excess inventory. It will help you edge out competition using a professional trade exchange and expose your company to unparalleled marketing power and referrals. A compelling book based on experiences from a true pioneer of the professional trade concept. A must read for all business owners, especially in today’s uncertain economic market.

Atlantic Barter, was formed in January of 1993 as Delaware Barter Corp., and is a privately held company.

The company has grown into the largest and strongest barter exchange in the Delaware – Pennsylvania – New Jersey region, with over 1,000 real and active members. The company is a member of the National Association of Trade Exchanges, (NATE). The company has over 20 reciprocal arrangements with other barter exchanges throughout the country to afford access to goods and services outside the Tri-State region.

Atlantic Barter prides itself on providing broker driven, hands-on customer service to its members. Though the company utilizes the internet as a communication tool, the company is still dedicated to providing real, live, and knowledgeable brokerage support for ALL its members. As a result, Atlantic Barter’s membership base has continued to grow since its inception as the good word about Atlantic Barter’s superior customer service has spread through out the barter industry.

The company continues to build on its current membership base by expanding geographically into its neighboring regions. As Atlantic Barter grows, the company is determined to do so in a manner that respects the integrity of its members and provides the highest possible level of professionalism so as to continue to command respect inside, and outside of the barter industry.

Our members are dynamic, progressive companies.

President & CEO, Christine Radovich  is the driving force behind the new Atlantic Barter. Having been in the organized trade industry since 1998 with the exception of 3 years, Christine began her trading career with Delaware Barter Corp. in 1998. Having transitioned into the role of President and CEO in 2014, she now enjoys spearheading the operation that she has worked hard to help build through the years. Her leadership ability comes from her law enforcement background when she was a police officer and welfare fraud investigator. She was also a recipient of a Mothers Against Drunk Driving (M.A.D.D.) award for making numerous effective DUI arrests in the State of Delaware.

Christine attended Temple University for Criminal Justice and the DE State Police Academy. In her personal time, Christine enjoys spending time with family, friends and her black lab. She trains in Krav Maga, an Israeli militia style of self-defense which uses techniques to disarm knife, gun and other weapon attacks. She enjoys helping to train others and is working to become a certified instructor herself.

Christine’s vision is to build Atlantic Barter’s membership base and grow the exchange into a well-known organization that helps business owners prosper and grow through the use of trade.

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